About Us

Who are we?

Smellies owner and founder is Shellie Jones.

We are a family run, family oriented business. With 3 out of our 4 sons that are SEN ourselves and being full time Carers. Initially started due to our cheeky boys allergies to so many things, he too wanted to play and have great colours in his bath

When we decided to expand to a rep system it was to give those unable to work elsewhere the opportunity to earn for themselves and gain some financial independence in a supportive team. We are always open to welcoming more people into our quirky, loving family from all over the UK. 

Majority of our staff have visible or hidden disabilities including anxiety and autism, development delay.......the list goes on. Something we will definitely increase in the future! Again giving those deemed ‘unemployable’ a caring and supportive environment to gain experience and independence. 

This warmth, love and family support is so important to us. We are so lucky to have found such an incredible team to really build this business and potentially fulfill our dream of giving a real future to others.

We currently hold over 40 cosmetic assessments! We are fully insured ensuring we are compliant with current EU regulations and are so proud to have been accepted for membership to the Guild of Soap and Toiletries. 

With a true love of natural products we are expanding our range constantly to cater for all your skin care and bath needs. None of our products or their ingredients are tested on animals.


We are a small family run business in Flore, Northamptonshire.

All of our products packaging is recyclable.

We want you to love our products as much as we do, please feel free to use the contact form to let us know any positive or negative feedback.